I spent the week leading over 100 entertainment pros through a branding challenge — the project of refining their brands.
I have worked with a bunch of companies and individuals directly figuring out their brands. I have simplified the process down to something really straightforward. It was a completely new challenge for me to convey this process generally for all to access.
It was really incredible to be able to help so many people and to be inspired by them joining in. I’m grateful that I’m in this position to take a week to share. I’m grateful that I get to share on this blog, too.
I think the best things get created when creators are thriving. Some magical creators have a very low thrive threshold. They can be in poverty and persecution and still make amazing stuff, but most can’t. My mission is to help badasses be in their own thriving situations so that they can release their need to survive and develop the next level of stuff.
It’s hard to seek help, to join a class, to ask for expertise and this group of people did that with me. Makes me hopeful that I will be able to make a big mark on entertainment!